How To Tastefully Use Gifs To Bring Your Marketing Emails To Life

Filtered photos may be all the rage in the past, but you can’t deny the undying popularity of GIFs. In case you haven’t been on the Internet for the past two years, the Graphics Interchange Format – or GIF, for short – is a file format comprised of a series of photos strung together and looped to create the appearance of animation. It’s a phenomenon that have inspired things like Vine and Instagram video . Animated GIFs have also made a resurgence in popular culture, becoming a quick way for avid social networkers to share opinions, reactions, and to relive moments on platforms like Twitter and Tumblr.
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